Alena Akhmadullina has founded her company in 2001 just after graduation from the university. In more than 10 years Alena Akhmadullina fashion brand and its founder have become one of the most unique examples in Russian fashion. Creating collection in the concept of Russian fairytales Alena gives modern women an opportunity to bring a little bit of dream and fairytale to their lives. Signature prints and unique silhouettes of Alena Akhmadullina creations are very popular among Russian social elite and celebrities in Europe. Eva Green, Naomi Campbell, Ksenia Sobchak, Zemfira, Elena Perminova, Ravshana Kurkova are just few among the long list of celebrities and it-girls who choose to appear in public in Alena’s dresses. Thanks to her talent and vision Alena Akhmadullina is herself an example of fashionista for many women and was awarded for her creative success by Russian press several times.
Alexander Terekhov, leading Russian designer, is well known for his aesthetic of luxe minimalism and focus on a precision cut using expensive fabrics. After graduating from the Moscow Institute of Fashion & Design, Terekhov began training immediately in Paris with legendary Fashion House Yves Saint Laurent. Alexander Terekhov brand was established in 2004 and in 2006 Terekhov was honored as one of the country’s top 10 designers in ”International Textile”. He was also selected as one of ten emerging designers by ” UPS Delivering Fashion’s Future” at Olympus Fashion Week. The brand has always been under intense attention from fashion mass media and stayed popular among secular fashionistas, fashion magazines editors and actresses.
Uliya Kalmanovich is the talented designer behind the beautifully luxurious Ready-to-wear brand, KALMANOVICH, based in New York and Russia. Uliya is the leader of the Moscow street style movement that she created together with Mira Duma, Elena Perminova, Vika Gazinskaia and other trendsetters.
RUBAN brand was established in 2010 by sisters-designers Alice and Julia Ruban. They have come a long way in the fashion-industry, growing from intern-assistants to high-demand stylists, who has collaborated with the leading fashion magazines of Russia and Ukraine. The distinctive feature of the designer duo is sophisticated cut and creative solutions. The RUBAN brand operates in the luxury segment and has strengthened its position in home market.
Among the famous customers of the brand – Elena Perminova, Miroslava Duma, Evelina Khromchenko, Ekaterina Mukhina, Daria Veledeeva (editor-in-chief of Harper’s Bazaar Russia), Kseniya Sobchak (editor-in-chief of l’Officiel Russia), Jurate Gurauskaite (editor-in-chief of InStyle Russia), actresses Anna Mikhalkova and Anna Chipovskaya, TV presenter Olga Shelest, blogger Zhanna Bianca and many others.
Anastasia Romantsova is an inspirer of A LA RUSSE brand.
Anastasia appeals to Russian culture, which absorbed European and Asian influences, but kept its own identity.
The main idea, which Anastasia wants to tell through the brand, is to revive Russian technologies of handicraft with an accent to noble exquisite cut in all pieces (whether it is casual wear or a dress for a black-tie dinner).
However, all A LA RUSSE Anastasia Romantsova models do not look like vintage or antique wear. A LA RUSSE clothes was made for modern citizen who has his own view on quality, comfort and beauty. The secrets of the masters of the past are delicately combined with a timeless classic cut lines, contemporary forms and motifs. This complicated synthesis of tradition and modernity allows to create not only clothes but the whole images — graceful, elegant and at the same time filled with joy of being.
Anastasia Romantsova revives an image of a cozy and carefree manor living with a wonderful family dinners, romantic walks in the parks, literary and musical evenings, bouts-rimés, relaxed talks about travel.